Introducing Opening Demand: Instantly Compare Worldwide TV Series Demand

Need to know how your show stacks up? With Discover’s new Opening Demand module, you can quickly and easily compare the demand for TV seasons across the globe. Understand how one show measures against others, or see how different seasons of the same series perform at launch.

Powered by MUSO’s Discover Demand data, we provide over 5 years of consistent global streaming and download metrics across 800,000 titles. Trusted by the biggest Hollywood studios and independent distributors alike, our data gives you unparalleled insights.

Effortlessly filter by genre or dive into our 180 subgenres and themes to pinpoint exactly what you need. Whether you’re analyzing the latest K-dramas or refining your content strategy, Opening Demand is your essential tool for content research.Opening Demand is available now to all Piracy By Title and Discover Demand users.

Unlock instant insights and stay ahead of the curve with Opening Demand today.

Opening Demand goes beyond traditional TV data, offering a comprehensive view of global audience interest across streaming and downloads. With consistent, worldwide metrics, you get the full picture—not just a slice of the market. 

Here’s how it brings value to your team:

• Content Acquisition: Make smarter purchasing decisions by comparing the demand for similar shows or genres, ensuring you invest in the right titles to capture audience attention.
• Competitive Intelligence: Gain a competitive edge with unparalleled data that covers the entire market, not just traditional viewing metrics. Benchmark your shows against global hits and spot emerging trends.
• Production Planning: Identify what works—and what doesn’t—before committing to production. Use Opening Demand insights to plan new seasons or pivot to more in-demand themes and genres.
• Portfolio Optimisation: Maximize the performance of your content library by analysing genre demand, subgenre trends, and thematic preferences to refine your slate and improve ROI.

Opening Demand empowers your team with actionable insights to make data-driven decisions at every stage of the content lifecycle. Get the clarity you need to lead in a competitive market.